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"I Was There"
Nineteenth of a series ...

The following happened in 1992 and 1993. I had an idea. It was before consolidation, but I had a hunch that the ownership rules would someday be extended so that an operator could own many stations in a market. If that turned out to be true the value of stations would dramatically increase in a buying frenzy. On cue I got a phone call from my good friend Jim Phillips. Jim was a former CPA, owned radio stations in El Paso, and also was in the banking business (soon to own one). Jim had been called by a friend from the Dallas office of a big time Boston bank. These bankers were involved with the LBJ (the former President of the US) group who wanted to expand their radio operations. I told Jim of my idea. We met in Dallas at the Mansion restaurant with the Boston bankers and Ian Turpin, Lucy Johnson (LBJ’s daughter) and Jim McBride of LBJ. The idea/concept was to do some sort of merger of various independent stations with LBJ. The Boston bank would supply any needed financing. The group decided the idea was worth exploring. They asked me to find some possible merger candidates.

There were obstacles. First, all the merging stations would be valued by brokerage firms to determine new company ownership percentages. Second, selection of a COO for the new company had to be approved by the new company owners/directors. Third, the merging station management had to stay in place for a few years, because we needed management stability for an IPO. Points one and three seemed doable.

The first person I called was Lew Dickey whose family was purchasing WALR in Atlanta. Lew and I had lunch at Bones Restaurant. I outlined the plan to him. He, too, thought the idea was worth exploring. As we left Bones, Lew said “If anyone can put it together it is you”. But I knew it was going to be extremely tough to get the merging station management to agree to the aforementioned point two… the new COO of this new “group”????? Even with that problem in mind we had a meeting some weeks later in Dallas with Lew, the Boston bankers, Jim Phillips and me.

There was enough encouragement from the Dallas meeting for me to continue to ask other broadcasters if they would be interested. I called Dex Allen who owned stations in San Diego. I also called another owner/operator there. Both wanted to know more. I also called an owner/operator from Dallas and Ft. Lauderdale/Miami. And from Cincinnati and Charlotte. And others. They all wanted to know more. That would have been one heck of a new group!!!!

For those owners listed in the previous paragraph a meeting was scheduled at the Peninsula Hotel in Beverly Hills. Also, in attendance were Ian and Lucy from LBJ, and a senior guy from the aforementioned Boston bank. I sensed some real interest from some of those at the meeting. They encouraged me to try to move this elephant forward. I had a commitment from two of the groups provided they approved the financial terms…and agreed to…HERE WE GO AGAIN…the broadcaster/COO who would run it on a daily basis.

Many names for a COO were discussed over the months that followed.. Quite a few of the merging owners had the talent to operate the new company (like Lew or Dex). Ian Turpin was to be the Chairman. However, despite all of my best salesmanship I just could not get a consensus as to a COO. Thus, the idea died on the table!!!

Some months later the Phillips and Burkharts plus Ian and Lucy were having dinner at Commanders Palace in New Orleans. The deal was dead, but I brought it up in conversation saying it’s too bad it did not work because I could “guarantee” that prices of stations would escalate soon. There was some discussion and disagreement about my “guarantee” declaration. But, I knew it would happen. And did it!!! Sadly, all of the owners who did not want to agree on a COO missed out on millions, millions and more millions of additional dollars during the consolidation buying spree.

I remember, because I WAS THERE.

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kent@kentburkhart.com

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