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"This is the Way I Remember it"
Episode
1
Episode
2
Episode 3
Episode 4
Episode 5
Episode
6
Episode
7
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Chuck and Kendall
visit with the Bush family in Houston (click
photos for larger views) |
About
"The Way I Remember It"
While attending High School in Houston, Texas I
had a group of friends who went places mainly on the
weekends as a group. We were rarely seen apart. One
of my buddies, Bobby Moronko, was
very good looking and got
all the girls. Rose
Annette Saragusa liked him a lot. The rest of the gang
were pretty average guys who would go to dances and just
stand around because none of us knew how to dance. There was
Kinard Daugherty, Dickie Wilson and Big John. Dickie Wilson
was an adopted child and his parents indulged him by giving
him anything he wanted and that included a new car. Because
Dickie had the only car in the group we always went
places with Dickie.
Since I
was double promoted in school as a youngster I was the
youngest and least experienced of all the guys. Mainly I
acted as comedy relief
to the guys who would occasionally
and individually get lucky with a girl, but good
looking Bobby was the only one with a real girlfriend. Bobby
went to St. Thomas Academy, Dickie and Kinard went to Austin
High with me and Big John attended Milby High School
which was and is a very rough school in a rough part of
town. You had to be tough to get by and Big John was
the toughest kid in our gang.
He played football and acted as our
protector. When you're a small kid
you need someone to
watch out for you.
Bobby
had an Uncle named Fred Nahas who was a big radio
personality in Houston. He was the top announcer at
the local ABC affiliate, KXYZ, and hosted a weekly national
network show entitled Saturday at the Shamrock. The Shamrock
was a spectacular hotel on the extreme north end of Main Street,
built by the famous Texas oil wildcatter
Glen McCarthy. Glen McCarthy made fortunes and lost them
many times according to legend. The character James Dean
portrayed in the movie "Giant" was supposed to be
based on the life of Glen McCarthy. When the Shamrock Hotel
had its grand
opening, my
friend Bobby Moronko had his uncle arrange for us to be in
the front row to see the Hollywood stars up close. I
remember John Wayne pointing to the Shamrock from a stage
erected in the huge front lawn and saying "mighty nice
teepee Mr. McCarthy has built for you Houston."
Fred
Nahas had a deep mellow voice that sounded big-time.
I was impressed with Bobby Moronko getting us on the front
row, but radio had not become anything I wanted to be
involved with yet. That came later when I discovered a disc jockey from
Memphis who could make you want to eat at Kapan's Restaurant
and buy tailored pants from Rex The Tailor's. That man
was barely older than we were, but he and others like him
changed the music we enjoyed and the lifestyle we led in the early
50's.
That
is where my story, "The Way I Remember
It," began .... "
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This is the Way I
Remember It (Episode Eight)
I was raised in the Lone
Star State, and losing my Texas twang was one of the most difficult
tasks I faced. I would spend hours in front of a mirror watching my
pronunciation, and practicing opening my mouth wide enough to eliminate
the lazy-sounding drawl characteristic of most Texans.
In those days, if you were
playing country music for a living, you could sound as Texan as you
pleased and get by with it, but if you were going to play rock-and-roll,
you needed a rapid delivery, and a Texas drawl didn't cut it. I worked
hard to eliminate regionalisms from my speech.
Earlier, we discussed the admonitions of the program director of KTLW to
get rid of the accent, following my audition for him after I graduated
from High School. He's the one who told me it wasn't
"ass-burn," it was "aspirin." He also told me it was
"new-clear," not "noo-cu-lar." All Texans used those pronunciations, and many natives still do. Check out
President Bush: he's a Texan.
In due course, I got the pronunciation of those two words down, but I
found that reading the news in Big Spring would give me the opportunity
to mispronounce many other words. I was told to buy an NBC pronunciation
guide, and I did. It was my constant companion, because I was hell-bent
on becoming a big city player in the business of radio.
After nine or ten months of local celebrity in Freeport, I received a
call from a larger town, closer to Houston. The call was from George Roy
Clough who owned KLUF on the island of Galveston. I felt duplicating the
fame I enjoyed at KBRZ would be a snap. Galveston and KLUF were calling,
offering me a job with more money. That's all I needed to know: bigger
city and more money.
I was now up to $70 a week and didn't have to print a wrestling program
for extra money. Every time I was sent to a remote broadcast they would
give me an extra $5. I felt the big time had arrived, so it was
"Goodbye, Freeport" and "Hello, magic isle of
Galveston."
I forgot to mention that things would be a bit more expensive in
Galveston with a new wife who was pregnant. And my desire to be a star
required spending money on clothes to look the part.
Also, I forgot to make clear to the station management that I was
interested in doing a rock-and-roll program, so it didn't happen.
I earned the remote-broadcast money by introducing the band for a live
broadcast on Saturday night from a local club. The salesman on the club
account would go with me and give me an idea what to say between songs.
If you remember the Steve
Allen take-offs on announcing big band remotes, then you know what I did
on my remotes in Galveston.
My job included announcing and interviewing the stars who were going to
perform at the notorious Balinese Room, which supposedly featured
back-room gambling, courtesy of the Macio family. It was the same place
made famous in the ZZ Top song, "Down at The Balinese." The
club was built about a half-mile into the Gulf on stilts. The rumor was
the distance from shore to the actual club allowed time to dump the
gambling equipment into the ocean in case of a raid. I never got into
the back room to verify that the casino actually existed, but the story
made sense.
The first major entertainer I interviewed at KLUF was Al Martino, who
had a hit called "Spanish Eyes." I winged the interview, and
Mr. Martino was kind enough to pick up the ball and salvage it for me on
the air. I told him how nervous I was, and he said he'd done more
interviews than he had hairs on his chest, and for me not to worry. It
turned out fine, but I wasn't quite as comfortable with subsequent
interviews. In fact, I guess I hated doing the interviews. But it was a
major part of my job in Galveston. Not only did I interview performers
at the Balinese, I also did a twice-weekly
interview show with wrestlers.
I was invited to come to the show at the Balinese after each week's
interview, so I'd put on my only suit, which I'd bought in Big Spring,
and take my pregnant wife to the show and dinner.
The problem for me was this: the Galveston station was almost a carbon
of the Texas City station with regard to the music I was allowed to
play, and the limited time I was given to play it. Fifteen minutes here
and thirty minutes there gave you no traction to become well-known.
After I'd gotten
a taste of celebrity in Freeport, I needed more to keep the ego happy.
My son, John, was born after a couple of months in Galveston, and I
settled with my family into a "shotgun" three-room apartment a
half-block from the beach. It was nice to be able to hear the waves of
the Gulf at night, but the place was expensive. Between the extra
expense of having a family, the cost of the apartment, and the bills
associated with bringing a beautiful son into the world, I couldn't make
my car payments, and my cool pink '49 Ford Fairlane was repossessed.
It was the first and last time I couldn't pay for something I had
purchased, or taken responsibility for. No longer having a car meant
going to and from work by bus every day, and when I was scheduled for a
remote, the salesman on the account would be required to pick me up and
bring me home. I felt I was going backwards. It was not the happiest
time for an 18-year-old father who wanted to rock-and-roll on the radio.
After moving to the Texas coast, I'd never sent out an audition tape.
The job offers I received came about because someone heard me on the
air. Fortunately, things were about to get serious: a serious offer was
about to come my way, from a serious radio station in a seriously good
market: the job offer that changed my life.
I was about to hear from
Jerry Hahn, the program director of KXOL in fabulous Fort Worth.
This would be the beginning for Chuck Dunaway in rock-and-roll disc
jockeydom. In Fort Worth, I discovered who I was on the air, and quit
trying to be somebody else. It was my confidence builder, and my
entrance to big-time radio, where ratings counted.
I discovered the Hooper
Survey, and I learned its implications for a station's success. KXOL was
where I became friends with Kent Burkhart, as we both began to develop
professionally.
It was where I could listen
to KLIF in Dallas any time I felt like it. And I'll never forget
visiting the studios of KLIF and being treated as an equal by KLIF's
program director, Don Keyes. Fort Worth and KXOL were a lot of things in
my life, but most importantly, it was my birth as a real DJ.
Next: all about KXOL,
and the early McLendon years. Thanks for reading.
Edited by Stacy Richardson
© 2003 Chuck
Dunaway
All Rights Reserved |